Happy New Year!

I want to start this email by expressing gratitude from me and the team.

Time is the most valuable resource of all, and I’m grateful to you for spending some of your time to listen to what we have to say.

My goal is for our content to always be valuable and give you something you can use in some way to help make your life and business performance better.

This year, we have solid plans to make this newsletter and the value we provide to you better. We’re exploring every avenue to make 15M the most valuable resource available in iGaming.

To kick-start the new year, I want to highlight a few recent episodes of 15-Minute Mastery.

Please check these out if you haven’t already, there are a lot of value here.

The Secret to Scaling Your Startup into a Thriving Corporate Entity with Tim Heath

How can founders successfully turn their startup into a thriving corporate entity?

The key lies in balancing growth with stability. As Tim Heath, founder of Yolo Group, explains, it’s crucial to introduce corporate policies and procedures at the right time—not so early that they hinder revenue generation, but not so late that they block scalable growth.

The Secret Habits of Highly Successful Executives with Leo Jenkins

Leo Judkins believes that sleep debt is a silent productivity killer, impairing your judgement more than being legally drunk. Yet, many leaders in the fast-paced iGaming industry continue to operate on fumes, sacrificing sleep in the pursuit of success.

The Networking Secrets Top iGaming Experts Won't Share with Pierre Lindh

Do you want to build a network and gain influence in the iGaming industry? The key lies in your approach, according to Pierre Lindh, co-founder of Next.io.

The Winning Marketing Formula in iGaming with Eitan Gorodetsky

How can you strike the right balance between brand and performance marketing in your iGaming business? The key lies in understanding your market, your players, and your long-term goals. Eitan Gorodetsky emphasizes that in today's complex iGaming landscape, a blend of brand-building and performance tactics is essential.

Shaping the Future of iGaming 2.0 with Maksim Afanasev

What key insights can we learn from the evolution of iGaming over the past decade? Maksim Afanasev, Director of Sportsbook Services at Sportradar, highlights several important changes, including better user experiences with more intuitive and engaging interfaces, the rise of social features and community-driven betting, and advances in real-time customer relationship management.